Traywick's garage Privacy Policy
Introduction
This Privacy Policy outlines ("we", "our" or "the Company") practices with respect to information collected from users who access our website ("Site"), or otherwise share personal information with us (collectively: "Users").
If you have any general questions about the Site or the information we collect about you and how we use it, you may contact us using the contact information provided on this website.
Grounds for Data Collection
Processing of your personal information (meaning any information which may potentially allow your identification with reasonable means; hereinafter "Personal Information") is necessary for the performance of our contractual obligations towards you and providing you with our services, to protect our legitimate interests, and for compliance with legal and financial regulatory obligations to which we are subject.
When you use the Site, you consent to the collection, storage, use, disclosure, and other uses of your Personal Information as described in this Privacy Policy.
We encourage our Users to carefully read the Privacy Policy and use it to make informed decisions.
What Information We Collect
We collect two types of data and information from Users.
The first type of information is unidentified and non-identifiable information pertaining to a User, which may be made available or gathered via your use of the Site ("Non-personal Information"). We are not aware of the identity of a User from which Non-personal Information was collected.
Non-personal Information may include aggregated usage information and technical information transmitted by your device, including certain software and hardware information such as the type of browser and operating system your device uses, language preference, access time, and similar technical information. We may also collect information about your activity on the Site, such as pages viewed, browsing activity, clicks, and actions.
The second type of information is Personal Information, which is individually identifiable information that identifies an individual or may, with reasonable effort,
identify an individual.
Such information includes:
Device Information: We may collect Personal Information from your device. Such information may include geolocation data, IP address, unique identifiers, and other information relating to your activity through the Site.
Personal Information: If you utilize our contact, scheduling, or loyalty rewards tools, your name, email address, phone number, and other information you voluntarily provide may be collected and utilized for contact and for providing the applicable services.
How Do We Receive Information About You?
We receive your Personal Information from various sources:
- When you voluntarily provide us your personal details through our Site, scheduling tools, contact forms, or loyalty rewards program;
- When you use or access our Site in connection with your use of our services;
- When you voluntarily opt in to receive SMS, email, loyalty rewards, or other communications;
- From third-party providers, services, and public registers, such as traffic analytics vendors.
How We Use Your Information
We do not sell, rent, or share SMS opt-in data, consent information, or mobile numbers with third parties or affiliates for marketing or promotional purposes.
We may use information for the following purposes:
- Communicating with you regarding our services;
- Providing appointment confirmations, reminders, repair status information, and other service updates;
- Administering our loyalty rewards program;
- Providing loyalty rewards information, available reward notifications, and program updates;
- Sending promotional or marketing communications when you have provided the applicable consent;
- Responding to customer service inquiries;
- Providing technical information;
- Improving the functionality and usability of our Site;
- Conducting statistical and analytical activities intended to improve our Site and services;
- Complying with applicable legal and regulatory requirements.
We may use trusted service providers to perform services on our behalf, such as hosting, analytics, communications, scheduling, and administration of our loyalty rewards program.
Any sharing of information with service providers is subject to the limitations described in this Privacy Policy. Mobile phone numbers, SMS opt-in information, and messaging consent will not be shared with third parties or affiliates for their own marketing or promotional purposes.
We may also disclose information if we have a good-faith belief that disclosure is reasonably necessary to comply with applicable law, regulation, legal process, or governmental request; enforce our policies; investigate or prevent illegal activity, fraud, or security concerns; establish or exercise our legal rights; protect the rights, property, or safety of us, our Users, or others; or cooperate with law enforcement agencies.
User Rights
You may request to:
- Receive confirmation as to whether Personal Information concerning you is being processed and access your stored Personal Information.
- Receive a copy of Personal Information you directly provided to us in a structured, commonly used, and machine-readable format where applicable.
- Request correction of Personal Information that is under our control.
- Request deletion of your Personal Information where applicable.
- Object to certain processing of your Personal Information.
- Request restriction of certain processing of your Personal Information.
- Lodge a complaint with an applicable supervisory authority.
Please note that these rights are not absolute and may be subject to our legitimate interests and applicable regulatory requirements.
Retention
We will retain your Personal Information for as long as necessary to provide our services and as necessary to comply with legal obligations, resolve disputes, and enforce our policies.
Retention periods will be determined by considering the type of information collected, the purpose for which it was collected, applicable legal requirements, and the need to appropriately remove outdated or unused information.
Where applicable, we may maintain records of SMS and loyalty rewards program consent, including information concerning when and how consent was obtained.
Cookies
We and our trusted partners use cookies and other technologies in our related services, including when you visit our Site or access our services.
A "cookie" is a small piece of information that a website assigns to your device while you browse. Cookies may be used to help you navigate between pages efficiently, enable certain features, remember preferences, and make interactions with our services quicker and easier.
Cookies may also be used to compile statistical data regarding use of our Site.
The Site may use the following types of cookies:
Session cookies: Stored temporarily during a browsing session and generally deleted when your browser is closed.
Persistent cookies: Stored on your device for a defined period and may be used to remember preferences during future visits.
Third-party cookies: Set by third-party services operating content or functionality on the Site, such as analytics providers.
You may remove or disable cookies using your browser or device preferences. However, disabling cookies may cause certain Site features to function improperly.
Google Analytics
We may use Google Analytics to collect information about use of the Site, such as how frequently Users access the Site and which pages they visit.
We use this information to understand and improve our Site and services. Google Analytics may collect information such as the IP address assigned to you when you visit the Site rather than your name or other directly identifying information.
Google's ability to use and share information collected by Google Analytics is governed by Google's applicable terms and privacy policies.
Third-Party Collection of Information
This Privacy Policy addresses the use and disclosure of information that we collect from you.
If you disclose information to other parties or websites, different rules may apply to their use or disclosure of that information. We encourage you to review the terms and privacy policies of third parties with whom you choose to share information.
This Privacy Policy does not apply to companies that we do not own or control or individuals whom we do not employ or manage.
How Do We Safeguard Your Information?
We take reasonable measures to protect the Site and information we collect and retain. We employ procedures and policies intended to help prevent unauthorized use of information and require applicable service providers to appropriately protect information processed on our behalf.
Although we take reasonable steps to safeguard information, no method of electronic transmission or storage can be guaranteed to be completely secure.
Transfer of Data Outside the EEA
Some data recipients may be located outside the European Economic Area ("EEA"). Where applicable, transfers will be handled in accordance with applicable data protection requirements and appropriate safeguards.
Advertisements
We may use third-party advertising technologies in connection with the Site. These technologies may use information relating to your use of the Site, such as through cookies, to provide or measure advertising.
You may have options to control or opt out of certain forms of interest-based advertising through your browser, device, or applicable industry opt-out mechanisms.
SMS and Email Communications
By providing your mobile phone number or email address and explicitly opting in through our website, booking tool, loyalty rewards program, or other applicable form, you consent to receive the communications described at the point of opt-in.
SMS communications may include service-related messages such as appointment confirmations, appointment reminders, repair status notifications, vehicle service updates, and other communications relating to your vehicle or services.
If you separately opt in to our loyalty rewards program or promotional messaging, communications may also include loyalty rewards information, available rewards, program updates, special offers, promotions, announcements, and other marketing communications.
Participation in our loyalty rewards SMS program is voluntary. Consent to receive promotional or marketing text messages is not a condition of purchasing goods or services.
Message frequency varies. Message and data rates may apply.
Loyalty Rewards SMS Program
Customers who voluntarily enroll in our loyalty rewards SMS program may receive recurring text messages relating to their participation in the program.
Messages may include:
- Loyalty rewards information;
- Available reward notifications;
- Loyalty program updates;
- Promotional offers;
- Special announcements;
- Service reminders; and
- Other communications relating to the loyalty rewards program for which the customer has provided consent.
We use mobile numbers and consent information collected through the loyalty rewards program for the purposes disclosed at the time of opt-in and as otherwise described in this Privacy Policy.
Mobile phone numbers, SMS opt-in information, and messaging consent associated with our loyalty rewards program will not be sold, rented, transferred, or shared with third parties or affiliates for their marketing or promotional purposes.
How We Obtain Consent
You provide express consent to receive applicable SMS or email communications when you voluntarily provide your contact information and affirmatively opt in through our website, booking tool, loyalty rewards program, or other applicable forms.
Where a checkbox or similar consent mechanism is provided, Users must affirmatively select the applicable option to provide consent.
Consent applies to the communications described at the point where consent is collected. Providing a phone number alone does not constitute consent to receive promotional SMS messages.
We may maintain records of messaging consent, including the date and method through which consent was obtained.
Opt-Out
You may opt out of applicable SMS or email marketing communications at any time.
SMS: Reply STOP to any SMS message to opt out of future messages covered by that messaging program.
SMS Help: Reply HELP for assistance.
For applicable marketing emails, use the unsubscribe option provided in the email.
After an SMS opt-out request is processed, you will no longer receive SMS messages covered by that opt-in unless you subsequently provide consent again.
Compliance With Carrier and Regulatory Requirements
We operate our SMS programs, including our loyalty rewards messaging program, in accordance with applicable messaging requirements.
We maintain appropriate records of consent and follow applicable requirements concerning message transparency, opt-in, opt-out, and handling of messaging information.
Third-Party Providers for Communications
We may use trusted service providers solely to help provide SMS, email, loyalty rewards, scheduling, and related communication services on our behalf.
These providers may process information as necessary to provide these services but are not permitted to use mobile phone numbers, SMS opt-in data, or messaging consent for their own marketing or promotional purposes.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared, sold, rented, or transferred to third parties or affiliates for marketing or promotional purposes.
Use of Personal Information for Communications
We may use your name, email address, phone number, and applicable loyalty rewards information to send communications for which we have an appropriate basis, including:
- Appointment reminders and service updates;
- Account or scheduling notifications;
- Loyalty rewards and program updates;
- Available reward notifications;
- Promotional offers or marketing content when you have opted in; and
- Other communications relevant to your relationship with us.
You may manage your applicable messaging preferences or opt out as described above.
Corporate Transaction
We may share information in the event of a corporate transaction, such as the sale of a substantial part of our business, merger, consolidation, or asset sale.
In such an event, the transferee or acquiring company may assume applicable rights and obligations described in this Privacy Policy. SMS opt-in data and consent remain subject to applicable messaging and privacy requirements.
Minors
We understand the importance of protecting children's privacy, especially in an online environment. The Site is not designed for or directed toward children.
We do not knowingly collect Personal Information from children in violation of applicable law. If a parent or guardian becomes aware that a child has provided Personal Information without appropriate authorization, they should contact us.
Updates or Amendments to This Privacy Policy
We reserve the right to periodically amend or revise this Privacy Policy. Material changes will become effective upon posting of the revised Privacy Policy unless otherwise required by applicable law.
The most recent revision may be reflected by the "Last Modified" date below.
How to Contact Us
If you have general questions about the Site, this Privacy Policy, the information we collect, or how we use your information, please contact us.
Traywick's Garage
1045 Vineland Rd
Winter Garden, FL 34787
Phone: (407) 656-1817
Last Modified: September 2026





